On Tuesday, May 14th, 2013, our headquarters offices suffered a significant fire. We are extremely grateful for the outpouring of support and for the heroic efforts of the volunteer firefighters who came to fight the blaze from 11 neighboring communities.  

It is because of our community, our strong cooperative spirit, and our beloved consumers that we were able to recover so quickly. Our mission to provide the healthiest, best tasting organic milk is alive and well. Thank you from the bottom of our hearts!

Below are just a few of the countless number of people and groups that have come to our aid, so if you are not named here, please know you are greatly appreciated!

Organic Valley employees deliver a standing ovation and roaring applause to some of the 115 volunteer firefighters who worked so hard to contain the fire.

Emergency Response

La Farge Fire Department
Viola Fire Department
Viroqua Fire Department
Stoddard Fire Department
Richland Center Fire Department
Ontario Fire Department
Yuba Fire Department
Hillsboro Fire Department
Cashton Fire Department
Westby Fire Department
Coon Valley Fire Department
And all area police and medical professionals who provided safety and security during the ordeal.


Cooks from our Milky Way Café were able to resume meal service out of the basement kitchen of the La Farge Community Center thanks to generous food donations.

Food Donations

National Cooperative of Grocers Association (NCGA)
Viroqua Food Coop
Dave's Pizza of Viroqua
Festival Foods of La Crosse
Equal Exchange
Stonyfield Farms
Nature's Path
La Farge Methodist Church
Pine Ridge Coop
Phil and Deb's of La Farge
And the many businesses and individuals who sent snacks and treats to keep our spirits up!


Messages from our consumers and the cooperative business community we've been a part of for 25 years (like this one from People's Food Co-op in La Crosse, WI) kept us moo-ving!

Community Support

The Village of La Farge
The Village of Viola
The Village of Chaseburg
City of Richland Center
Wieser Bros.
Kickapoo Valley Reserve
La Farge Schools
Viroqua Schools
Viroqua Economic Development
United Methodist Church
Cashton Bank
People's Food Coop
Mitby Appliance
Vernon Electric
S&S Cycle
Center Point
Vernon Telephone
And all the wonderful individuals and businesses that offered us supplies and space to work!



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