Organic Valley Hosts Sixth-Annual Kickapoo Country Fair, July 25-26

La Farge, Wis.
June 08, 2009
Contact P.R. Renee Kelly
work 612-372-6472 La Farge, Wis.

Annual lifestyle event celebrates the simple things, including connection to culture and community, fresh food and hope for a sustainable future

Looking for a great staycation destination? How about an inexpensive trip to somewhere that celebrates the simple things in life? Look no further than the beautiful, ancient hills of the Kickapoo River Valley in La Farge, Wis., where Organic Valley Family of Farms will host the sixth-annual Kickapoo Country Fair on Saturday and Sunday, July 25-26.

Open to the public, the fair is the Midwest's largest organic food and sustainability festival, focusing this year on celebrating lifestyle values such as connection to culture and community, and hope for a healthy and sustainable future. Featured events include live music and dancing, author readings, local artisans and food vendors, kids' activities, farm tours and exhibits, and free workshops related to sustainability and organic cooking. Weekend passes, which provide access to all events, are just $10 for adults, $8 for kids 12 and under, and kids five and under are free.

"We invite you to join the Organic Valley family and the local community at the Kickapoo Country Fair for a celebration of community, sustainability and rural heritage in the beautiful Kickapoo Valley," said George Siemon, one of the founding farmers and CEO for Organic Valley. "Given the changes in our society brought on by the economic downturn, it's more important than ever to share, celebrate and acknowledge all the wonderful people and organizations working toward change for good. Join us for some serious fun!"

Breakthrough Musician, Organic Heroes Come to Kickapoo

Organic Valley has lined up a number of both nationally and regionally known artists, speakers and special events for this year's fair, including folk/rock singer/songwriter Brett Dennen, who will perform songs from his newly released album "Hope for the Hopeless" on Saturday at 8 p.m. In addition to attention from music critics and established artists nationwide, Dennen was named one of Rolling Stone magazine's "10 Artists to Watch in 2008."

Equally inspiring is this year's "Organic Heroes" keynote panel, which features presentations from five influential industry pioneers, including the Rodale Institute's Tim LaSalle, Ken Cook of the Environmental Working Group, Ronnie Cummins of the Organic Consumers Association, and biologist and author Dr. Sandra Steingraber. The panel will be moderated by Theresa Marquez, Organic Valley's chief marketing executive and founder of Earth Dinner.

And what's a country fair without food? In addition to the many tempting offerings from area vendors, the Kickapoo Kitchen and Pantry tents will feature workshops on topics including "Organic Eating on a Dime," fermentation and wild foods, organic berries, as well as free food samples, and a beer and cheese tasting. A pig will be roasted during the day on Saturday, with pulled pork sandwiches available for concert-goers, followed by the Kickapoo Country Breakfast on Sunday morning.

Additional special events include the third-annual Butter Churn Bike Tour, which will begin Saturday at 8 a.m.; the Word Tent, welcoming authors and performers throughout the weekend; action-packed entertainment from "acrobaticalists" Nanda; and live music from The Eric Nofsinger Band and other local favorites.

The Kickapoo Country Fair is sponsored by Organic Valley Family of Farms and more than 75 local businesses and organizations, including Wisconsin Farmers Union's Kamp Kenwood, Midwest Organic and Sustainable Education Services (MOSES), Kickapoo Green Builders Guild and Kickapoo Valley Reserve.

For more information about the event, including schedule details and lodging information, visit

NOTE: Weekend passes will be available for purchase online at beginning June 15.

Organic Valley Family of Farms: Independent and Farmer-Owned

Organic Valley is America’s largest cooperative of organic farmers and is one of the nation’s leading organic brands. Organized in 1988, it represents 1,332 farmers in 32 states and one Canadian province, and achieved $527 million in 2008 sales. Focused on its founding mission of saving family farms through organic farming, Organic Valley produces a variety of organic foods, including organic milk, soy, cheese, butter, spreads, creams, eggs, produce and juice, which are sold in supermarkets, natural foods stores and food cooperatives nationwide. The same farmers who produce for Organic Valley also produce a full range of delicious organic meat under the Organic Prairie Family of Farms label. For further information, call 1-888-444-MILK or visit, and the cooperative’s farmer website, Organic Valley is also on Twitter, and Facebook,

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